Nesta categoria estavam inscritos 1.213 trabalhos. 38 deles levaram Leões. O Brasil conquistou 1 Prata e 3 Bronzes
GRAND PRIX
TÍTULO = THE KILLER PACK
MARCA = MAXX FLASH
PRODUTO = MAXX FLASH MOSQUITO REPELLENT COIL
MÍDIA = Product Innovation
AGÊNCIA = VMLY&R, Mumbai INDIA
PRODUTORA = MONKEY ON HOT BRICKS Mumbai
BRASIL
PRATA
THE VIRTUAL NODULE AMARO FASHION, BEAUTY, WELLNES, DECOR Mobile VMLY&R, São Paulo BRAZIL
BRONZE
– THE TINY POCKET BAYER ASPIRIN Outdoor: Ambient, ALMAPBBDO, São Paulo / ENERGY BBDO, Chicago BRAZIL / USA, PUNCH AUDIO São Paulo / STUDIO GREAT! Sao Paulo, OMD New York, BAYER CONSUMER HEALTH Basel
– DIGNITY TO FLOW JOHNSON & JOHNSON, SEMPRE LIVRE® AND CAREFREE®, Film Craft: Use of Music / Sound Design, WUNDERMAN THOMPSON, Sao Paulo BRAZIL, LANDIA Sao Paulo / WE4 MUSIC São Paulo, FLEISHMANHILLARD BRAZIL Sao Paulo, SOM LIVRE
– POSTPARTUM UNDER PRESSURE UNILEVER, BABY DOVE, Film: Cinema, TV and Digital Film Content, DARK KITCHEN CREATIVES, Sao Paulo BRAZIL, MYMAMA ENTERTAINMENT Sao Paulo, EDELMAN New York / TULOM São Paulo, A9 AUDIO São Paulo / BIG SYNC MUSIC London