A 63ª edição do Festival Internacional de Criatividade Cannes Lions teve recorde de inscrições com 43.101 trabalhos inscritos, sendo 908 deles oriundos da Argentina. Esta edição do Cannes Lions foi de bons resultados para a Argentina que terminou entre os 10 países mais premiados em 2016;
Confira os trabalhos ganhadores de leões, em ordem descrescente, ou seja, do mais ao menos premiado.
David Buenos Aires – Macma
Man Boobs
Ganhou Leões em:
HEALTH & WELLNESS LIONS – Grand Prix for Good
HEALTH & WELLNESS LIONS – Education & Awareness (Brandend Content Digital) – Oro
HEALTH & WELLNESS LIONS – Education & Awareness (Digital Online Video) – Oro
CYBER LIONS – Social Purpose – Oro
CYBER LIONS – Social Video – Oro
DIRECT LIONS – Public Health & Safety – Oro
FILM LIONS – Public Health & Safety – Oro
MOBILE LIONS – Social Purpose – Oro
PR LIONS – Charity & not for Profit – Oro
PROMO AND ACTIVATION LIONS – Use of Social Platforms – Oro
PROMO AND ACTIVATION LIONS – Public Health & Safety – Oro
PR LIONS – Innovative Use of Social Media – Plata
DIRECT LIONS – Use of Social Platforms – Plata
MEDIA LIONS – Use of Social Platforms – Bronce
Del Campo Saatchi & Saatchi – AbInbev
Tha Fairest night of all
OUTDOOR LIONS – Live Advertising and Events – Oro
DIRECT LIONS – Food and Drinks – Plata
PROMO AND ACTIVATION LIONS – Guerrilla Marketing & Stunts – Plata
DIRECT LIONS – Retention – Plata
PROMO AND ACTIVATION LIONS – Food & Drinks – Plata
FILM LIONS – Food & Drinks – Bronce
OUTDOOR LIONS – Integrated Campaign led – Bronce
Del Campo Saatchi & Saatchi – AbInbev
Party
FILM LIONS – Alcoholic drinks – Oro
PRINT & PUBLISHING LIONS – Sweet Foods & Snacks – Plata
PRINT & PUBLISHING LIONS -Ilustration – Plata
La Comunidad Buenos Aires – Ferrero Rocher
Skate Park – Pinball – Roller Coaster
PRINT & PUBLISHING LIONS – Sweet Foods & Snacks – Plata
PRINT & PUBLISHING LIONS -Ilustration – Plata
J. Walter Thompson Argentina – Savant
Moving
FILM LIONS – Healthcare & pharmacy – Plata
HEALTH & WELLNESS LIONS – OTC Oral Medicines (Film) – Bronce
Del Campo Saatchi & Saatchi Buenos Aires – AbInbev
Trip
FILM LIONS – Alcoholic drinks – Plata
Dhélet Y&R Latam – Cruz Roja
Premonition
HEALTH & WELLNESS LIONS – Education & Awareness (Film) – Plata
Grey Argentina Buenos Aires – El Cronista
Dilma – Trump – Hillary
PRINT & PUBLISHING LIONS – Media Publications – Plata
Grey Argentina – Magistral / Procter & Gamble
Mom at 40 – Last One to Get
RADIO LIONS – Household Goods – Plata
J. Walter Thompson Argentina – AGEA
Closet
FILM LIONS – Media & publications – Bronce
Ponce Buenos Aires – Unilever
Not Just a Pretty
FILM LIONS – Cosmetics & Toiletries – Bronce
J. Walter Thompson Argentina – Savant
Break Up
FILM LIONS – Healthcare & pharmacy – Bronce
Grey Argentina – El Cronista Comercial
Flights
OUTDOOR LIONS – Use of Ambient Outdoor – Bronce
Del Campo Saatchi & Saatchi Buenos Aires – ABInBev
Haggles
DIRECT LIONS – Retention – Bronce
J. Walter Thompson Argentina – Revista Mercado
Mercado for Rent
OUTDOOR LIONS – Use of Adapted Billboards & Posters – Bronce
J. Walter Thompson Argentina – LALCEC
Saving Hands
MEDIA LIONS – Use of Screens – Bronce
Wunderman Buenos Aires – Fundación Huésped
Testimonies
MEDIA LIONS – Use of Stunts – Bronce
