A categoria Design Lions celebra o uso do design como uma ajuda na comunicação das marcas.
66 países inscreveram 2624 peças nesta categoria. O shortlist conta com 248 delas. O Brasil concorre com 9 campanhas. Veja abaixo.
Cat. – Title Client – Product – Entrant – Company – Country – Agency
(Flyers, Tickets, Invitations, Postcards, Christmas and Other Greetings Cards )
FLIGHT AGAINST CANCER – HOSPITAL DE CANCER DE BARRETOS – CANCER HOSPITAL – WMcCANN São Paulo
(Calendars)
THE DOG WALKING CALENDAR – P&G – EUKANUBA – AFRICA São Paulo
(Promotional Item)
RAVIOLI CUTTERS – VOLKSWAGEN DO BRASIL – VOLKSWAGEN BUS – ALMAPBBDO São Paulo
THE BARBECUE BIBLE – TRAMONTINA – BARBECUE PRODUCTS – JWT BRAZIL São Paulo
(Typography – Print and Poster)
ALPHABET – FIAT – FIAT – LEO BURNETT TAILOR MADE São Paulo
(Public Space)
THE FEELING TREE – IPÊ-INSTITUTO DE PESQUISAS ECOLÓGICAS – INSTITUTO DE PESQUISAS ECOLÓGICAS – Y&R SÃO PAULO
(Core FMCG)
SKOL DESIGN BLISTERS – AMBEV – SKOL – F/NAZCA SAATCHI & SAATCHI São Paulo
(3D Structural Design)
DOMINO’S STEADY PIZZA – DOMINO’S – PIZZA DELIVERY – ARTPLAN Rio de Janeiro
(Charities & Not For Profit)
BALD CARTOONS – GRAACC – NGO – OGILVY BRASIL São Paulo
Confira aqui o shortlist completo.
