Na categoria Outdoor, o Júri vai premiar dois Grands Prix, um para for Billboards & Street Posters/Indoor Posters/Adapted Outdoor e outro para Ambient/Integrated.
Neste ano, 80 países realizaram 5.660 inscrições. Y&R Brasil e AlmapBBDO Brasil lideram as peças brasileiras no shortlist. A agência Competence Comunicação & Marketing, de Porto Alegre, é a única do sul do país que concorre ao prêmio. A peça inscrita é Just One Can, em Adapted Billboards and Outdoor Poster.
Confira a lista das peças brasileiras abaixo e o shortlist completo aqui.
Retail Stores, Restaurants & Fast Food Outlets
Solo – Cheil Brasil São Paulo
Bands – Cheil Brasil São Paulo
Publications & Media
Lollipops – Y&R São Paulo
Monkey – Y&R São Paulo
Watermelon – Y&R São Paulo
Knight – Y&R São Paulo
Giant – Y&R São Paulo
Windmills – Y&R São Paulo
Banking, Investment & Insurance
Crayon – DM9RIO Rio de Janeiro
Pencil – DM9RIO Rio de Janeiro
Foods
Uncle – DM9RIO Rio de Janeiro
Pool – Africa Brasil
Home Appliances, Furnishings, Eletronics & Audio-Visual
Playboy – Y&R São Paulo
Cosmetics & Beauty, Toiletries & Pharmacy
Views – AlmapBBDO São Paulo
Miscellaneous
Play 1 – AlmapBBDO São Paulo
Cars & Automotive Services
Castaway – AlmapBBDO São Paulo
Scout – AlmapBBDO São Paulo
Nap – AlmapBBDO São Paulo
Retail Stores, Restaurants & Fast Food Outlets
Fred Egg Fail – Artplan Rio de Janeiro
Travel, Transport & Tourism
Eiffel – Y&R São Paulo
Christ – Y&R São Paulo
Epcot – Y&R São Paulo
Corporate Image
Bottle – AlmapBBDO São Paulo
Stick – AlmapBBDO São Paulo
Suicidal – AlmapBBDO São Paulo
Fundraising, Donations & Appeals, Charities, Non-Profit Organisations, Public Health & Safety, Public
Sellotape Selfie 1 – Artplan Rio de Janeiro
Sellotape Selfie 3 – Artplan Rio de Janeiro
Adapted Billboards and Outdoor Poster
Just One Can – Competence Comunicação & Marketing Porto Alegre
Blood Charger – Publicis Brasil São Paulo
Adapted Indoor Posters
Blood Charger – Publicis Brasil São Paulo
Non-Standard Indoor Advertising (Shops, Bars, Restaurants, Hospitals, Clinics, Schools and other Indoor
Superformula to Fight Cancer – JWT Brasil São Paulo
Tattoo Skin Cancer Check – Ogilvy Brasil São Paulo
Bald Cartoons – Ogilvy Brasil São Paulo
Special Build
Raise the Roof – Open and Partners São Paulo
Live Advertising and Events
Bentley Burial – Leo Burnett Tailor Made São Paulo
Traditional Illustration
It’s Easy to Explain – AlmalBBDO São Paulo
Land of Contrasts – AlmalBBDO São Paulo
3-Dimensionally Crafted Poster Work
BillBoard Refrigerator – Lew’Lara\TBWA São Paulo
Blood Charger – Publicis Brasil São Paulo
