| Shortlist (Digital Craft Lions) | ||||||||
| Cat. No | Entry No | Title | Client | Product | Entrant Company | Country | Agency | |
| A02 (Digital Illustration) | ||||||||
| A02/047 | 00901 | MALU MOLETOM | GOVERNMENT OF THE STATE OF SÃO PAULO | WINTER CLOTHING DRIVE | LEW’LARA\TBWA São Paulo | BRAZIL | LEW’LARA\TBWA São Paulo | |
| A04 (Image Design) | ||||||||
| A04/025 | 01012 | ENDLESS POSSIBILITIES | GETTY IMAGES | GETTY IMAGES | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | |
| A05 (Music / Sound Design) | ||||||||
| A05/009 | 00389 | DON’T LOOK AWAY | USHER | INTERACTIVE MUSIC VIDEO | AKQA São Paulo | BRAZIL | AKQA São Paulo | |
| B02 (Native & Built-In Feature Integration) | ||||||||
| B02/001 | 00391 | DON’T LOOK AWAY | USHER | INTERACTIVE MUSIC VIDEO | AKQA São Paulo | BRAZIL | AKQA São Paulo | |
| B04 (Overall Functional Design ) | ||||||||
| C01/006 | 01018 | MAGIC WORDS – THE UNWRITTEN STORIES | HP | HP | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | |
| C03 (Omni-Channel Storytelling) | ||||||||
| C03/011 | 01019 | MAGIC WORDS – THE UNWRITTEN STORIES | HP | HP | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | |
| D03 (Data Visualisation) | ||||||||
| E04 (Innovative Use of Technology) | ||||||||
| E04/073 | 01020 | MAGIC WORDS – THE UNWRITTEN STORIES | HP | HP | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | |
| E04/078 | 01003 | EMERGENCY PIN CODE | SEKRON SECURITY SYSTEMS | SEKRON DIGITAL PROTECTION | GREY BRAZIL São Paulo | BRAZIL | GREY BRAZIL São Paulo | |
| Total Entries: | 97 | 8 | ||||||
| Shortlist (PR Lions) | ||||||||
| Cat. No | Entry No | Title | Client | Product | Entrant Company | Country | Agency | |
| A04 (Healthcare & Wellbeing) | ||||||||
| A04/013 | 01807 | NIVEA DOLL | BDF NIVEA BRASIL | SUNBLOCK | FCB BRASIL São Paulo | BRAZIL | FCB BRASIL São Paulo | |
| B01 (Corporate Communication & Reputation Management ) | ||||||||
| B01/046 | 02024 | THE PAYBACK DINNER | RECLAME AQUI | RECLAME AQUI | GREY BRAZIL São Paulo | BRAZIL | GREY BRAZIL São Paulo | |
| B01/061 | 10183 | VALENTINE’S GAY | O BOTICÁRIO | O BOTICÁRIO | ALMAPBBDO São Paulo | BRAZIL | ALMAPBBDO São Paulo | |
| B08 (Events & Stunts ) | ||||||||
| B08/105 | 01899 | EXCHANGE PROGRAMS | UNICEF – UNITED NATIONS CHILDREN’S FUND | CORPORATE IMAGE | OGILVY BRASIL São Paulo | BRAZIL | OGILVY BRASIL São Paulo | |
| B08/106 | 01808 | NIVEA DOLL | BDF NIVEA BRASIL | SUNBLOCK | FCB BRASIL São Paulo | BRAZIL | FCB BRASIL São Paulo | |
| B13 (Brand Voice & Strategic Storytelling) | ||||||||
| B13/004 | 00301 | BEAUTY – SKIN DEEP | UNILEVER | VASELINE | IN PRESS PORTER NOVELLI São Paulo | BRAZIL | IN PRESS PORTER NOVELLI São Paulo | |
| B14 (Content-led Engagement & Marketing) | ||||||||
| B14/025 | 01902 | THE MINDCHANGER WORKOUT | RIO 2016 | PARALYMPIC GAMES | OGILVY BRASIL São Paulo | BRAZIL | OGILVY BRASIL São Paulo | |
| C03 (Audience Targeting / Engagement Strategies) | ||||||||
| C03/030 | 10205 | THE MINDCHANGER WORKOUT | RIO 2016 | PARALYMPIC GAMES | OGILVY BRASIL São Paulo | BRAZIL | OGILVY BRASIL São Paulo | |
| D01 (Research, Data Analytics & Insight Generation) | ||||||||
| D01/016 | 02049 | MIRRORS OF RACISM | NGO CRIOLA | NGO | W3HAUS São Paulo | BRAZIL | W3HAUS São Paulo | |
| G02 (Costs / Creative Performance PR Campaign) | ||||||||
| G02/004 | 00302 | BEAUTY – SKIN DEEP | UNILEVER | VASELINE | IN PRESS PORTER NOVELLI São Paulo | BRAZIL | IN PRESS PORTER NOVELLI São Paulo | |
| Total Entries: | 239 | 10 | #NAME? | |||||